Illustrations for Swedens most playful wine brand

Enjoy Wine is a Swedish family own business with Italian heritage. They import and create a range of wine brands, including Tr3 Apor.

I was tasked with creating illustrations as well as seasonal packaging designs for Enjoy Wine’s Tr3 Apor brand. A super fun project with lots of creative freedom. And I got to geek out with my friend Adobe Illustrator.

Scope

  • Vector illustrations (Adobe Illustrator)
  • Packaging layout design

Project date

  • 2014

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All I want for christmas is…wine

Christmas Edition.

Mello Edition

Is there a correlation with people who drink Tr3 Apor wine and the ones who watch Melodifestivalen?

According to sales: Very much so yes.

Secured a spot in Systembolagets fixed order range

The wine might seem like it’s always been there I know. Illustration done to celebrate the wine landing a permanent spot on Systembolagets shelves.

Hippie Summer Edition

Did you drink it? Did you turn into a hippie?

Illustrator is my friend

Like anyone else I struggled with learning the pen tool (P) and taming the vector paths in the beginning. Once that landed I fell in love with vector graphics.